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The St. Regis Residences Toronto

PROJECT

Have an Exquisite Life

Crafted for those with the highest of standards and most discerning palates, The St. Regis Residences Toronto is ready to welcome you to a world where luxury knows no bounds. With elegance unmatched anywhere in the city and captivating family traditions at its heart, The St. Regis Residences Toronto heralds a fleeting opportunity to own in a timeless address.

Mandate

In summer of 2017, RAD Marketing was selected to handle the sales for The St. Regis Residences Toronto. A full re-brand and re-marketing of the former Trump International Hotel & Residences Toronto. With a strategic well executed sales & marketing campaign, The St. Regis Residences Toronto sold 50% of its unsold inventory in just over 3 months from sales launch with pricing above proforma. The sales volume was double that of other luxury hotel condominium competition and exceeded the number of sales done by the previous developer with the former brand over a 10-year period. Through RAD’s network of key brokers, a sales program was created to target high-net worth local and overseas buyers from Iran, China, the United States, Middle East and other overseas cities.

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The St. Regis Residences Toronto sold 50% of its unsold inventory in just over 3 months of sales launch, at pricing above pro-forma and selling some of the most expensive suites in the marketplace.

Project Information

DEVELOPER

JCF Capital ULC

ARCHITECT

Zeidler Partnership Architects

LOCATION

311 Bay Street,

Toronto

DEVELOPMENT SIZE

58 Storeys

74 Suites

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